OPI’s All Ears!

OPI Announces New Limited Edition Minnie
Mouse-Inspired, Nail Lacquers

 

OPI launches Vintage Minnie Mouse, including four limited edition nail lacquers,

for summer. Created in honor of Disney’s beloved character, the colors encapsulate

Minnie Mouse’s irresistible charm in playful, pretty shades of pink and red.

“OPI is so excited to collaborate with Disney and draw inspiration from one of

the world’s most popular characters,” explains Suzi Weiss-Fischmann, OPI Executive

VP & Artistic Director. “This collection brings together the expertise of OPI and the

iconic style of Minnie Mouse to inspire the distinct palette of vibrant, feminine shades

for summer Nails will pop against summer skin in these classic, saturated hues –

holding their own alongside the bold prints of the season.”

The line features a pink crème lacquer, one frosted red shade, a shimmery

fuchsia, and a heart glitter confetti:

NLM13_NothinMousieBoutIt
Nothin’ Mousie ‘bout It

Don’t squeak it – SHOUT IT! This confetti light pink is tops!
NLM14_ImAllEars
I’m All Ears
Tell me how much you love this magenta shimmer.
NLM15_IfYouMoustYouMoust
If You Moust You Moust
You gotta pink what you gotta pink.
NLM16_TheColorOfMinnie
The Color of Minnie
You had this little mouse at “red.”

 

As with all OPI nail lacquers, Vintage Minnie Mouse by OPI contains no DBP,

Toluene, or Formaldehyde, and features OPI’s exclusive ProWide™ Brush for the

This limited edition promotion will be available beginning June 2012 at

professional salons, including Beauty Brands, Beauty First, Chatters, Dillard’s,

JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for $8.50 ($9.95 CAN)

suggested retail for each Nail Lacquer.

 


In“Spider”ed Shades!

OPI Celebrates Sony Pictures’ “The Amazing
Spider-Man” with Limited Edition Nail Lacquers

 

OPI announces the launch of six limited edition nail lacquers and a new Shatter,

inspired by Sony Pictures’ The Amazing Spider-Man. With an all-star cast including

Andrew Garfield and Emma Stone, this highly-anticipated series reboot opens in

theaters nationwide in 3D on July 3, 2012.

“OPI is so excited to work with Sony Pictures in welcoming Spider-Man back

on the big screen,” explains Suzi Weiss-Fischmann, OPI Executive VP & Artistic

Director. “This film explores a new chapter in the Spider-Man legacy that’s going to be

both dark and sexy. The colors created for this promotion capture the movie’s exciting

atmosphere, with standout shades like the deep shimmering blue Into the Night and

the metallic golden green Just Spotted the Lizard.”

The film villain’s reptilian look can be replicated with a high-fashion twist by using

the new deep green shimmer Shatter coat. Shatter the Scales is inspired by graffiti

art and works when painted over any dry OPI hue. Adding top coat takes Shatter the

Scales from matte to glossy in seconds.

 

NLE66_Green_Shatter
The line features six nail lacquers in addition to Shatter the Scales, ranging from
white, coral and pink to mood-setting hues of blue, nickel and yellow-green:
NLM33_YourWebOrMine
Your Web or Mine?
The perfect pink for sticky situations.
NLM34_IntotheNight
Into the Night
This perfect midnight blue was made for prowling.
NLM35_CallMeGwenever
Call Me Gwen-ever
Girlfriend, be sure to pick up when this urgent coral calls.
NLM36_JustSpottedTheLizard
Just Spotted the Lizard
Be seen in this reptilian yellow-green.
NLM37_MyBoyfriendScalesWalls
My Boyfriend Scales Walls
Climb new heights with this cityscape white.
NLM38_NumberOneNemesis
Number One Nemesis
Show your metal in this sparkling nickel.

 

As with all OPI nail lacquers, these shades inspired by The Amazing Spider-

Man contain no DBP, Toluene, or Formaldehyde, and feature OPI’s exclusive ProWide™

Brush for the ultimate in application.

This limited edition promotion will be available beginning May 2012 at

Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s,

JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for $8.50 ($9.95 CAN)

suggested retail for each Nail Lacquer.

 

About OPI

As the world leader in the professional nail care industry, OPI is committed to providing high-
quality products and services to both salons and their customers, along with a focus on industry
safety and innovation. Known for its exceptional formula, fashionable colors and iconic names,
OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an
affordable luxury to consumers. OPI nail lacquer is available in over 200 shades and contains
no DBP, Toluene, or Formaldehyde. Each lacquer features OPI’s exclusive ProWide™ Brush
for the ultimate in application. Currently, OPI is available in over 100 countries and retails a
full line of professional items, including nail treatments, finishing products, lotions, manicure/
pedicure products, files, tools, gels and acrylics.

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